Every year, the entire SureFire Ag sales team takes a break from our busy schedules to spend time together – team building, planning, and reflecting in order to be the best we can be for our partners, customers, and community. This year, the SureFire Ag sales team spent a few days in the panhandle of Nebraska at the historic Fort Robinson. The goal of this retreat is to discuss what went well over the last year, as well as what we can all do to make the coming year even better.
On the first day, everyone traveled to the location at Fort Robinson and a shrimp boil was prepared by Rick Heard from Dothan, AL; something we all enjoyed! After dinner, we began the meeting by studying territory reports from each Territory Manager, detailing how the year went and places for improvement. Each Territory Manager also broke down their key accounts and what the SureFire team can do to support them in the upcoming year.
The following morning, the group finished up territory discussions and began a healthy discussion of our different product lines and what they offer. The team was updated on product updates and significant time was spent discussing the new systems and plans coming straight from the engineering team. Everyone is thrilled with what’s coming down the pipeline and we can’t wait to share it with our loyal customers.
That afternoon, we took a break from business for a bit of fun. Most of the group went tubing down the mighty White River. After tubing, the team was served peppercorn roasted beef tenderloin sandwiches by Mark Griffith, Man were they good!
Nitrogen management in agriculture is a hot topic today. Nitrogen is being discussed from practically every perspective:
- Lawsuits over runoff nitrogen in Iowa drinking water.
- OSHA rules (postponed for now) that would have a dramatic effect on the anhydrous ammonia market and availability.
- Additional knowledge from researchers, both public and private, on precisely how much and when crops need nitrogen.
- Precision ag services using a variety of new technology, from remote sensors on drones to super accurate weather, to generate prescription maps for nitrogen application.
- New and old nitrogen stabilizing products on the market that can provide farmers a positive return on investment while also benefiting the environment.
SureFire Ag Systems is heading to the Pacific Northwest Direct Seed Association’s Cropping Systems Conference in Kennewick, Washington January 10-11, 2017. This conference is geared towards educating farmers about reducing input costs in farming operations by networking with other progressive farmers, industry experts, and researchers on the latest technology, equipment and strategies to improve farming. SureFire Ag will be in booths 17 and 18 at the show presenting how they can do just that with our fertilizer systems.
SureFire Ag is heading to the Potato Expo 2017 in San Francisco January 4-6, 2017! Bryan Gran, Regional Territory Manager of Washington, Oregon, Idaho, California, and Arizona will be manning the booth.
SureFire will be introducing one of it’s newest systems that has the potential to revolutionize the potato farming industry, the Marksman Irrigation Injection System. This automatic flow control injection system brings SureFire Ag technology proven in mobile applications, to pivot irrigation systems, effectively allowing farmers to accomplish two important tasks concurrently.
Matt Wolters, SureFire’s QuickDraw Product Manager, recently attended the 50th Annual National Agricultural Aviation Association Convention & Exposition in Long Beach, California. Pilots and aerial spraying company owners from across the country attended to learn and share industry news and updates. SureFire Ag hosted a booth in the trade show and had the opportunity to demonstrate how the QuickDraw system can make aerial spray operations more efficient and accurate.
SureFire Ag has long been committed to educating our customers in order to help improve efficiency and productivity. It is our mission to provide farmers with custom, compatible and complete solutions for the application of crop inputs. To accomplish this goal, our team has spent years doing this both in person and over the phone; but in order to further this goal, we’ve started a blog! Through this new platform, we will be sharing the valuable information and the experience we’ve garnered over the years to help our clients be better positioned to use our products and compete in this dynamic market.